CLIPPER TEA | MAKE IT BETTER

Inviting consumers to ‘Make it Better’ and not settle – especially when it comes to tea

The campaign will put Clipper’s ‘great taste’ and strong ethical credentials centre stage, by acting as a call to action for consumers to make tea the best way – by making a cup that’s full of flavour, uses the best blends of organic and 100% natural ingredients in unbleached tea bags…and is better for the planet too.

The integrated campaign will come to life through dedicated visuals and adverts across print, social and digital, with a reach of 12.1 million. Alongside this, Clipper will be running an influencer campaign on social, with more activity planned throughout the year.

Disciplines: Design | Art Direction